Managing the Trust P&L: A toolkit for boards

Connecting value generation for the long term

A practical guide to the CGMA Business Model Framework

This practical guide is designed to help boards, senior executives and staff quickly and easily gain an understanding of their organisation’s business model.

It gives a background to the rigorous and relevant research on which the Business Model Framework is based and highlights how to relate the Framework to your organisations’ activities. It also lists the salient questions at the heart of the tool with a brief explanation as to why these are important, helping you to understand the connectivity of key decisions and activities associated with how your current business model contributes to wider value generation.

Ultimately, the primary benefits of the CGMA Business Model Framework revolve around the organisation’s ability to define, create, deliver and capture value for its key stakeholders.