Presenting core theories alongside practical applications, this publication will help you effectively move your organisation toward strategic goals. Author Gary Cokins uses his deep knowledge of the subject matter to deliver an easy-to-follow road map to effective and strategic management through
•establishing the integral links between planning and performance
•demonstrating how risk management and performance assessment impact planning
•evaluating the effectiveness of the balanced scorecard as a management tool
•tying budgeting to strategy and measuring the effectiveness of both via ongoing performance
Written in a plain, straight-forward fashion that will allow you to draw immediate value from its content, this book pulls together several topics in an elegant, yet sophisticated approach, suitable for experienced and new managers alike. Strategic Business Management: From Planning to Performance is a must-have resource in any financial manager’s office library.